Date: 2009-08-10 17:21 (UTC)
This makes lots more sense. After all, you cannot Trademark the words "Shack" and "Hut" because they are common english words. I've been stupified that any exec would let their company change their name to a word that could not be trademarked and ditch one that already was.

As for these campaigns, I have never called Radio Shack "the shack" or Pizza Hut "the hut". So it's wasted on me. Part of me wants to make a product and sell it under the "shack" name because there's nothing they can do except harrass me over it. You can just bet the chinese already have ships of "Shack" merchandise on the way over here now. Something tells me this fad won't last long.
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